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Boot Rap: The voice of the Bootstrap Network

Audio programs designed for Bootstrap Entrepreneurs presented by the Bootstrap Network at www.bootstrapnetwork.com. The Bootrap is edited by Sound Quality at http://www.soundqualityinc.com

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A Predictably Irrational Conversation with Dan Ariely

Since spending three years in recovery from severe burns,Dan Ariely has fashioned himself as an observer of human nature, and
especially of how humans are influenced by irrationality when making supposedly “logical” decisions.

Brian Massey interviews Dan to gain his insight into human behavior and help us solve some of the problems we solve every day
as marketers, businessmen and, in general, persuaders trying to influence our prospects decisions.

Dan is the Alfred P. Sloan Professor of Behavioral Economics at MIT, where he holds a joint appointment between MIG’s Media Laboratory and the
Sloan School of Management. He is also a researcher at the Federal Reserve Bank of Boston and a visiting professor at Duke University,
where he is calling us from. Ariely wrote his book while he was a fellow at the Insitute for Advance Study at Princeton.

In addition to his book, you can read his blog at www.predictablyirrational.com.

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Bootstrap FilmFest

Bootstrap held its first Bootstrap FilmFest on June 26, 2008. Five films by Bootstrap Film members were featured: Little Dove, Open House, Snake Pit, Art Erotica and Mystic Cab. Bootstrap member, BSide powered the film fest website.

This BootRap Podcast includes an introduction by Bootstrap Film Subgroup lead, Brandy Rainey Amstel and a dialogue with the filmmakers: Nils Juul-Hansen (Mystic Cab - director), Jason Howell (Art Erotica), James Mays (Mystic Cab - actor) and Bijoy Goswami (Mystic Cab - writer/actor).

The bootstrap filmmakers share their stories of bootstrapping their films, leveraging social capital with an effective value 10x more than the cash budget, how constraint creates innovation, demo/sell/build, the difference between a “bootstrapper who makes films” vs a “filmmaker who bootstraps,” bootstrap vs indie filmmaking, stages of bootstrap, and distribution.

Pictures on facebook.

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David Galenson speaks with Bootstrap Art

David Galenson, author of Old Masters and Young Geniuses, spoke with the the Bootstrap Art Subgroup. Marcy Hoen, Bootstrap Contributor and founder of Austin Art Start, interviewed David. Bootstrap Art member Dara Chambers shared her reactions on the Bootstrap Austin Blog. Beyond art, a bootstrap analogy was struck, particularly that Galenson’s old masters/experimentalists correspond to bootstrappers, while young geniuses/conceptualists are similar to funding-driven entrepreneurs.

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Brian Massey: Online Conversion

Brian Massey is a Conversion Scientist for Conversion Sciences and the author of the Customer Chaos blog.

Since founding Conversion Sciences, Brian has helped small and medium-sized businesses turn their Web traffic into leads and sales. In this presentation, Brian discusses six ways a business owner should look at their Web site: